Search Engines in the US - IBISWorld Industry Market Research

Search Engines in the US

Search Engines in the US - IBISWorld Industry Market Research
Search Engines in the US
Published Dec 31, 2014
37 pages — Published Dec 31, 2014
Price US$ 910.00  |  Buy this Report Now

About This Report


Search engines will continue to garner strength from innovative technologies that allow advertisers to determine which terms, ads and websites are most effective. After experiencing substantial growth over the past five years, revenue will grow even more quickly in the next five years. The rising penetration of the internet, the proliferation of mobile devices with internet connections, and the use location-based services will support demand over the period.

This industry includes enterprises that operate search engines and other types of search-based websites that display advertisements. These search engines typically provide search services for free and earn income when a user clicks on an advertising link, known as a 'paid click.' Websites may attract users to their search engines by offering a range of additional free services, such as e-mail, news, social networking, entertainment and other information.

The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.

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IBISWorld Industry Market Research—IBISWorld is a leading strategic business information provider that offers comprehensive information on more than 700 US industries covering 4,000 individual product segments. They also provide global industry and industry risk rating reports covering Australia, the United Kingdom and China. IBISWorld data offers detailed analysis on growth trends, the competitive environment and key issues. Reports average 30 to 40 pages and contain figures; market characteristics; product, market and service segmentation; industry conditions, current and historical performance analysis; risk scores; industry participants and market share; factors to success; and 5-year forecasts with forecast analysis.

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IBISWorld Industry Market Research. "Search Engines in the US" Dec 31, 2014. Alacra Store. Oct 28, 2016. <>
IBISWorld Industry Market Research. (2014). Search Engines in the US Dec 31, 2014. New York, NY: Alacra Store. Retrieved Oct 28, 2016 from <>
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