Search Engines in the US - IBISWorld Industry Market Research

Search Engines in the US

Search Engines in the US - IBISWorld Industry Market Research
Search Engines in the US
Published Nov 24, 2010
39 pages — Published Nov 24, 2010
Price US$ 1,020.00  |  Buy this Report Now

About This Report


The search continues

Search engines will continue to see substantial growth over the next five years, though the size of the industry's core service, internet searches, will remain essentially static over this period. Online advertising, the source of industry revenue, will continue to grow and spread. Search engines will primarily increase revenue by placing ads in new spaces like TV and video games, and improving ad targeting.

This industry includes enterprises that operate search engines, internet portals and other types of websites that display advertisements. These websites earn income when a user clicks on an advertising link, known as a 'paid click'. Websites attract users by offering a range of mostly free services, such as internet search, e-mail, news, social networking, entertainment and all forms of information.

The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.

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IBISWorld Industry Market Research—IBISWorld is a leading strategic business information provider that offers comprehensive information on more than 700 US industries covering 4,000 individual product segments. They also provide global industry and industry risk rating reports covering Australia, the United Kingdom and China. IBISWorld data offers detailed analysis on growth trends, the competitive environment and key issues. Reports average 30 to 40 pages and contain figures; market characteristics; product, market and service segmentation; industry conditions, current and historical performance analysis; risk scores; industry participants and market share; factors to success; and 5-year forecasts with forecast analysis.

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IBISWorld Industry Market Research. "Search Engines in the US" Nov 24, 2010. Alacra Store. May 22, 2018. <>
IBISWorld Industry Market Research. (2010). Search Engines in the US Nov 24, 2010. New York, NY: Alacra Store. Retrieved May 22, 2018 from <>
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