The Recreational Vehicle Manufacturing industry produces a range of products that enable Australians to travel to remote locations comfortably and economically using the nation's road networks. To use the industry's products to their full potential, major markets need time to travel and the funds to do so. Consequently, the industry's most lucrative market segments are baby boomers and seniors.
In the five years through 2014-15, the proportion of Australians over the age of 50 has increased. However, growth in this important market was more than offset by the flow-on effects of the global financial crisis.
Companies in this industry manufacture recreational vehicles, including towable and motorised recreational vehicles. Towable recreational vehicles include caravans and camper trailers. Motorised recreational vehicles include motorhomes and campervans.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.