Over the past five years, the Real Estate Agency Franchises industry has face a turbulent period. Just after the industry bounced back strongly from the global financial crisis, revenue fell sharply, as interest rates normalised and confidence fell. Consumers focused on paying down debt rather than increasing it, resulting in weak growth of dwelling commencements and a fall in housing prices. In response, interest rates were cut to a record low, and house prices and housing transfer numbers increased accordingly. The industry has benefited from these factors, with a period of strong revenue growth.
This industry operates real estate agency franchises. Industry firms (franchisees) receive branding, marketing, administrative support, training and other services for franchise, royalty and renewal fees to the franchisor.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.