The Racing and Individual Sports industry has given supporters plenty to cheer about over the past five years. With a vast increase in media exposure to meet the demands of die-hard sports fans, the industry has continually grown in popularity. The industry's continued resurgence is attributable not only to recovering levels of consumer spending, but also through the industry's recent attempts at expanding its event coverage. NASCAR, boxing, horse racing, mixed martial arts and Olympics events have all achieved an increasing degree of popularity over the past five years as a result of the industry's expanding social media presence and willingness to broadcast events through online streaming content.
This industry consists of professional or semiprofessional athletes who participate in live sporting events before a paying audience. Individual athletes, automobile racing teams, racetrack operators, referees and officiating crew, athletic trainers and owners of various automobile, equestrian and greyhound racing teams are included in the industry. Owners and sporting clubs in this industry may or may not operate their own stadium to present their sporting events.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.