The industry operates at a trade deficit, with exports accounting for about one-third of revenue and imports satisfying a little more than two-thirds of domestic demand. A down dollar boosted export sales following the recession, providing a much-needed revenue stream for operators suffering from depressed demand for power tools. Unfortunately for the industry, though, the homogenous nature of most power tools allows them to be mass-produced, opening the industry to fierce competition from imports. Over the five years to 2018, the industry is expected to benefit from more stable activity in downstream construction markets. Firms that spend more on research and development to add unique value to their products will have a competitive advantage in the face of persistent competition from generic imports.
This industry manufactures power-driven (e.g. battery, corded, pneumatic) hand tools including drills, circular saws, chain saws and nail guns. Operators that manufacture such tools may also sell spare or replacement parts. This industry excludes firms that exclusively sell parts, power-driven heavy construction hand tools (e.g. tampers, jackhammers), powered pumps and vacuums, outdoor powered equipment (e.g. lawnmowers, power washers) and machine tools for woodcutting.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.