Large and in charge
As a larger share of American adults become obese, demand for this industry – which retails clothing specifically tailored and customized for men with waist sizes above 40 inches and heights over six feet two inches – grows in turn. Traditional men's clothing stores carry few items tailored to plus-size men, making this industry an increasingly important niche segment. As more business flows to specialized plus-size retailers, more general clothing stores are expected to open or expand their plus-size offerings.
This industry includes brick-and-mortar retailers that specialize in plus-size men’s clothing, which is commonly referred to as big and tall clothing. This category includes apparel that is proportioned specifically for men with a waist size of over 40 inches or a height of six feet two inches tall.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.