The Online Shopping industry in China is expected to generate $540.4 billion in 2015, up 26.6% from last year. Over the five years through 2015, industry revenue has been rapidly rising at an annualized rate of 42.7%. This high growth is due to the increasing penetration level of e-commerce in China and the development of online businesses and the services they provide.
Despite the global financial crisis in 2008 and 2009, online shopping grew strongly. Most products are sold online at lower prices than in brick-and-mortar stores. As a result, people turned to more-affordable goods online to meet many of their rigid demands.
The Online Shopping industry in China comprises retail businesses for which the internet is the primary selling platform. Online business transactions between different countries, online bill payment, digital pay-product downloads, internet banking and e-ticketing are not included in this industry.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.