Despite the woes being experienced by the automotive sector, segments in the industry were able to avoid disaster over the past five years. The rising popularity of the recreational vehicle (RV) lifestyle partly offset casualties experienced in economic downturn. An ageing population and promotional efforts led to an increase in the demand for caravans and motorhomes. However, the recreational vehicle (RV) segment was not immune and demand fell when the economy soured.
The situation was much worse for motor vehicle body manufacturers. Rising petrol prices led consumers to search for fuel-efficient options. Consumers turned to smaller, more fuel-efficient imported vehicles.
Companies in this industry manufacture motor vehicle bodies, recreational vehicles (such as caravans) and trailers. They also carry out vehicle modifications involving permanent changes to bodywork (using existing engines and chassis).
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.