The Model Agencies industry experienced moderate growth over the past five years, due to a slowdown in advertising expenditure during the recession. Falling consumer spending and corporate profit in 2009 hampered corporate demand for advertising and promotional campaigns. But online entertainment's rapid growth in recent years has provided new opportunities for model agencies.
Operators in this industry represent fashion models in business dealings, such as auditions, bookings and contract negotiations. These agencies earn revenue via commission, usually from the deal they make with the model or another agency.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.