The Meat, Poultry and Smallgoods Wholesaling industry is feeling pressure from structural changes in upstream industries and ongoing wholesale bypass by retailers. As larger wholesalers diversify their product ranges to benefit from economies of scale, they enter the General Line Grocery Wholesaling industry, leaving a highly fragmented market for meat wholesaling. Industry revenue is projected to grow at an annualised 0.3% over the five years through 2014-15, to reach $12.5 billion. Industry revenue is forecast to grow 2.2% in 2014-15. This growth will largely stem from increasing meat prices, rather than volume or market growth.
Industry operators primarily engage in the purchase and sale of fresh or frozen meat, bacon, ham, smallgoods, poultry and rabbit meat. Businesses generally purchase meat and meat products from abattoirs and sell these products to retailers with minimum further processing. The industry excludes the wholesale of canned meat and the wholesale of industry products in conjunction with a variety of other grocery products.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.