Market Research in China - IBISWorld Industry Market Research

Market Research in China

Market Research in China - IBISWorld Industry Market Research
Market Research in China
Published Jul 30, 2015
32 pages — Published Jul 30, 2015
Price US$ 660.00  |  Buy this Report Now

About This Report


Due to China's stable economic growth and large business market, there is an ample amount of opportunities for market research firms. In the past five years, the Market Research industry experienced rapid development, characterized by the emergence of specialized local research enterprises, the rapid expansion of foreign capital and the extensive implementation of technology applications. Industry revenue is estimated to have increased at an annualized rate of 14.8% over the five years to 2015 to total $4.6 billion. In 2015 alone, revenue is expected to increase 11.1%.

With international and domestic knowledge, local experience and networks, market research firms in China help clients acquire valuable market information, undertake comprehensive market analysis, develop appropriate entry strategies, establish distribution channels and expand operations. Services supplied by firms are important for corporations' decisions when choosing target markets, forecasting developments, and making various operational decisions.

The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.

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IBISWorld Industry Market Research—IBISWorld is a leading strategic business information provider that offers comprehensive information on more than 700 US industries covering 4,000 individual product segments. They also provide global industry and industry risk rating reports covering Australia, the United Kingdom and China. IBISWorld data offers detailed analysis on growth trends, the competitive environment and key issues. Reports average 30 to 40 pages and contain figures; market characteristics; product, market and service segmentation; industry conditions, current and historical performance analysis; risk scores; industry participants and market share; factors to success; and 5-year forecasts with forecast analysis.

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IBISWorld Industry Market Research. "Market Research in China" Jul 30, 2015. Alacra Store. Apr 24, 2018. <>
IBISWorld Industry Market Research. (2015). Market Research in China Jul 30, 2015. New York, NY: Alacra Store. Retrieved Apr 24, 2018 from <>
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