In the past five years, wireless communications have become essential to the day-to-day lives of the world's consumers. As a result, demand for the industry has surged, with revenue increasing accordingly. Over the five years to 2015, revenue is expected to grow an annualized 3.5% to $1.6 trillion. Industry operators have adopted two primary strategies to grow revenue, expanding subscriber numbers and increasing average revenue per user (ARPU).
The overwhelming majority of new wireless subscriptions over the past five years have emanated from emerging markets. There are now over a billion mobile subscribers in China, while India is anticipated to surpass that mark this year.
Companies in this industry operate and maintain switching and transmission facilities to provide direct communications via wireless radio transmission. Wireless services include cellular voice telephony services, messaging services, broadband data services and mobile backhaul services (i.e. transferring data from small subnetworks to a network core). Carriers may also retail mobile handsets and related equipment to consumers. The industry does not include mobile virtual network operators.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.