Low disposable income and high uncertainty due to the Great Recession severely diminished advertising revenue and circulation for the Global Magazine Publishing industry, which has been slow to recover. Alternative media, including quickly expanding online content, is increasingly competing for readers' time and for advertising spending. As a result, industry revenue is expected to decline at a meek 0.4% annualized rate to $96.8 billion over the five years to 2014. Recovering demand for magazines, driven by a recovering global economy, has boosted the industry modestly, but the industry is not expected to undergo positive growth until 2015.
The Global Magazine Publishing industry comprises enterprises that publish magazines or periodicals. These businesses carry out the operations necessary for producing and distributing magazines and other periodicals, such as gathering, writing and editing articles, and selling and preparing advertisements. These enterprises may publish magazines and other periodicals in print or electronic form.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.