Revenue for the Global Commercial Printing industry is experiencing stagnant growth, particularly in developed markets where digital media is increasingly replacing the printed page. International markets are increasingly favoring alternative sources of media such as the internet, which transmits information more quickly and more affordably than printed resources. The industry experienced some reprieve as the world economy recovered from widespread downturn, but further online adoption and new technologies such as smartphones and tablet devices have mitigated any marginal gains.
This industry comprises companies that are engaged in printing on assorted materials, including paper, metal, glass, plastics, textiles and other materials. Operators may also perform prepress (e.g. platemaking and typesetting) and postpress services (e.g. book binding) in support of printing activities. Major end products include magazines; books; direct mail; catalogs; brochures; signs; labels for packaging; annual reports and business forms.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.