While many retailing industries have struggled in the past five years, the Furniture, Appliance and Equipment Rental industry has grown at a relatively strong rate. The industry is partly counter-cyclical, as rental firms generally benefit from increased demand when economic conditions are uncertain or weak. Increased unemployment, growth in real household discretionary income and high household debt levels (particularly by historical standards) over the past five years have resulted in increased demand for rental goods due to the lower outlay required. Additionally, some larger industry operators have created new rent-to-buy options to compete with the retail sector.
Companies in the industry rent out a variety of household goods, equipment, appliances and furniture to consumers and corporate clients.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.