The Fruit Drink and Functional Beverage industry has endured a bumpy ride in recent years. Industry revenue has slipped from a position of strong consistent growth, when the economic downturn began to subside, to a recent decline in revenue. The industry has been characterised by volatile revenue growth over the past five years. Revenue is expected to decrease by 3.5% in 2015-16 to £1.6 billion, as demand from supermarkets and grocers, the primary outlets for sales, is expected to drop. During the five years through 2015-16, revenue is forecast to decline at a compound annual rate of 0.2%. This modest reduction reflects consumer preferences for bottled water and fruit juices.
This industry includes firms who manufacture a range of drinks, including sports and energy beverages, fruit drinks, dilutables, iced tea and flavoured mineral water. The industry does not include the manufacturing of fruit juices, carbonated soft drinks or mineral water.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.