The Frozen Food Production industry has faced some challenges, with health and nutrition movements increasingly placing an emphasis on fresh foods. Major players have proactively responded with clever new product introductions that incorporate consumer trends into their products and promotional strategies. While growth is expected to be marginal over the five years to 2019, producers will stress convenience and nutrition to attract more customers.
Operators in this industry produce frozen packaged foods, which include frozen fruits, vegetables and juices; frozen packaged meals and side dishes (excluding unprocessed seafood); frozen pizza; frozen whipped toppings; and frozen breakfast and baked goods such as waffles and pancakes. These products are then distributed to retail grocery stores, food wholesalers and the hospitality industry.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.