Free-to-Air Television Broadcasting in Australia - IBISWorld Industry Market Research

Free-to-Air Television Broadcasting in Australia

Free-to-Air Television Broadcasting in Australia - IBISWorld Industry Market Research
Free-to-Air Television Broadcasting in Australia
Published Jul 08, 2015
31 pages — Published Jul 08, 2015
Price US$ 910.00  |  Buy this Report Now

About This Report

  
Abstract:

The Free-to-Air Television Broadcasting industry has faced many challenges over the past five years. Advertising revenue has grown moderately, particularly in metropolitan markets, providing some relief for industry participants. However, many advertising agencies have sought to take advantage of the lucrative pay-TV and online advertising markets, limiting the need for advertising timeslots on free-to-air TV networks. Growth in audience numbers for these pay-TV channels and online media platforms has compounded these issues, as advertisers typically seek to target the largest possible audiences.

Companies in the industry are primarily engaged in free-to-air television broadcasting of visual content. Firms also transmit visual programming to affiliated television stations, which then broadcast programs on a pre-determined schedule. Industry operators broadcast television programs at no cost to consumers.

The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.

  
Source:
Document ID
J5621
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PDF Adobe Acrobat
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IBISWorld Industry Market Research—IBISWorld is a leading strategic business information provider that offers comprehensive information on more than 700 US industries covering 4,000 individual product segments. They also provide global industry and industry risk rating reports covering Australia, the United Kingdom and China. IBISWorld data offers detailed analysis on growth trends, the competitive environment and key issues. Reports average 30 to 40 pages and contain figures; market characteristics; product, market and service segmentation; industry conditions, current and historical performance analysis; risk scores; industry participants and market share; factors to success; and 5-year forecasts with forecast analysis.

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Cite this Report

  
MLA:
IBISWorld Industry Market Research. "Free-to-Air Television Broadcasting in Australia" Jul 08, 2015. Alacra Store. Dec 10, 2016. <http://www.alacrastore.com/storecontent/IBISWorld-Industry-Market-Research/Free-to-Air-Television-Broadcasting-in-Australia-2042-3206>
  
APA:
IBISWorld Industry Market Research. (2015). Free-to-Air Television Broadcasting in Australia Jul 08, 2015. New York, NY: Alacra Store. Retrieved Dec 10, 2016 from <http://www.alacrastore.com/storecontent/IBISWorld-Industry-Market-Research/Free-to-Air-Television-Broadcasting-in-Australia-2042-3206>
  
US$ 910.00
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