Over the past decade, men's fashion has been the beneficiary of a significant rise in demand. This is due to men's growing autonomy when it comes to clothing purchases, and the rising prominence of office-based work for men. Over the past five years, this demand has been further catalysed by the increasing prosperity of Australian consumers, declining costs of formal menswear and increasing access to information and options regarding men's fashion online. The worst effects of the global financial crisis were avoided by Australia, and as a result, discretionary income levels have continued to grow.
Operators in this industry primarily retail (both online and offline) formal menswear such as suits, shirts, ties and jackets.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.