This declining industry has become increasingly globalized, as mass merchandisers seek to buy cheaper imports and bypass wholesalers entirely. Wholesalers will look to boost demand by offering value-added products or catering to niche markets; however, revenue will continue to fall over the next five years.
Establishments in this industry sell flowers, nursery stock and florists' supplies to retail outlets. Distributors purchase flowers and nursery stock from farmers and florists' supplies from various manufacturers. The industry does not grow flowers or plants, nor does it distribute Christmas trees, plant seeds or plant bulbs.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.