The UK Florists industry is made up of all enterprises that specialise in the retailing of flower products and the provision of floristry services, whether products and services are purchased in store or online. The industry excludes non-specialist online retailers, supermarkets and department stores. Competition from these large external players has been the main challenge over the past five years, squeezing traditional florists to the fringes of the market. Increasingly supermarkets have represented the cheap, convenient and quality place to purchase flowers, at the cost of specialist retailers.
This industry specialises in retailing cut flowers, floral arrangements and potted plants. Industry operators purchase these goods from domestic and international flower growers and wholesalers, and then sell them to the general public. The industry excludes non-specialist online retailers, supermarkets and department stores.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.