Although the recession caused individuals to eat out less, increasing disposable incomes will turn this trend around, resulting in greater demand for fast food options. Fast food restaurants will benefit from expanding their menus and adding new operations overseas in the next five years. Operators will also look to benefit from high-margin and nontraditional menu items to capitalize on increased spending.
This industry is composed of restaurants where patrons pay for quick-service food products before eating. Purchases may be consumed on-site, taken out or delivered. Gross revenue is derived from both franchised and company-owned stores. Franchise fees are not accounted for in total industry revenue. This industry specifically excludes coffee and snack shops. Most of the industry's establishments also sell beverages, such as water, juice and sodas, but usually not alcohol.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.