The Digital Advertising Agencies industry has enjoyed impressive growth as a result of an improving economy and new trends in online media. As internet traffic volume increases over the next five years, more companies will seek to target consumers through online media. Therefore, industry revenue is expected to grow as more businesses seek the expertise of digital advertising agencies to develop marketing materials.
Businesses in this industry create advertising campaigns and place the advertisements across digital media outlets. Through in-house capabilities or subcontracting, the agencies provide advice, creative services, account management, production of advertising material, media planning and buying.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.