The popularization of dance-inspired television shows and rising interest in dance as an alternative form of exercise has positively impacted the Dance Studios industry over the past five years. The industry also benefited from an expanding US economy, as rising disposable income and employment resulted in a steady increase in consumers spending on dance instruction. In the five years to 2020, the industry is expected to increase as improving economic conditions result in greater spending on recreational activities such as dance. However, health clubs that provide dance classes will remain a growing threat.
This industry includes studios that primarily offer instructional classes focused on providing knowledge and skills related to dance, including ballroom dancing, ballet, hip-hop and modern dance, among others. These include dance schools for children, intermediate and professional dancers. However, this industry does not include dance companies.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.