The British Ceramic Household and Ornamental Manufacturing industry has struggled in recent years and is expected to continue to do so into the future. Revenue for 2015-16 is expected to contract by 2.4% to reach £426.7 million. Were it not for a series of high-profile events that took place in the United Kingdom that counterbalanced revenue trends, the industry compound annual growth rate might itself have contracted. Instead, thanks to an uncharacteristic surge in demand from the royal wedding, Diamond Jubilee and 2012 Olympic Games, the industry is set to register compound annual growth of 1.1% for the five years through 2015-16.
The industry manufactures ceramic household and ornamental goods. This includes ceramic kitchenware and tableware, figurines, statuettes, pottery and other ornamental household articles. The manufacture of imitation jewellery and ceramic toys is not included in the industry.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.