Call Centre Operation in Australia - IBISWorld Industry Market Research

Call Centre Operation in Australia

Call Centre Operation in Australia - IBISWorld Industry Market Research
Call Centre Operation in Australia
Published Dec 19, 2014
29 pages — Published Dec 19, 2014
Price US$ 910.00  |  Buy this Report Now

About This Report


The Call Centre Operation industry has struggled over the past five years due to intensifying competition from offshore operators. Many client businesses have been outsourcing their marketing, information and customer interaction services, assisting domestic call centre providers. However, these processes have been increasingly outsourced to offshore call centres rather than domestic ones, particularly in countries such as India and the Philippines. Firms in these countries operate with far lower labour costs and these cost savings can be passed on to Australian client businesses as lower prices.

Firms in this industry primarily answer telephone calls and relay messages to clients. Companies also provide telemarketing services on a contract or fee basis, including promoting products and services, taking orders, soliciting contributions and providing information to clients. Telemarketing companies do not own the products or provide the services that they represent.

The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.

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IBISWorld Industry Market Research—IBISWorld is a leading strategic business information provider that offers comprehensive information on more than 700 US industries covering 4,000 individual product segments. They also provide global industry and industry risk rating reports covering Australia, the United Kingdom and China. IBISWorld data offers detailed analysis on growth trends, the competitive environment and key issues. Reports average 30 to 40 pages and contain figures; market characteristics; product, market and service segmentation; industry conditions, current and historical performance analysis; risk scores; industry participants and market share; factors to success; and 5-year forecasts with forecast analysis.

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IBISWorld Industry Market Research. "Call Centre Operation in Australia" Dec 19, 2014. Alacra Store. May 21, 2018. <>
IBISWorld Industry Market Research. (2014). Call Centre Operation in Australia Dec 19, 2014. New York, NY: Alacra Store. Retrieved May 21, 2018 from <>
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