In recent years, as more consumers returned to work and saw their discretionary incomes increase, demand for industry products increased. Additionally, manufacturers introduced a variety of healthier prepared foods, appealing to growing health-conscious consumers. In the five years to 2019, the forecasted strengthening of the domestic economy will help drive consumer demand for value-added products, and increasing incomes and changing consumption trends in East Asia are anticipated to expand the size of the industry's export markets. However, growing consumer health-consciousness is projected to continue curbing demand for processed products, threatening growth.
Operators in this industry produce perishable prepared foods, such as sandwiches, meals and peeled or cut vegetables. Companies in the industry also use dried and dehydrated ingredients to produce dessert mixes, flavoring powders and processed eggs.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.