The Art Galleries and Museums industry operates in a highly competitive environment, competing against other leisure, sporting and entertainment industries for its share of consumer expenditure and government grants and funding. Consequently, the industry has been developing new, visually exciting, imaginative and interactive educational displays and special exhibitions to attract new visitors and retain existing ones. Art galleries and museums have had to continue to re-invent and re-position themselves to attract interest draw in visitors and gain government grants, particularly as competing industries have continued to undertake similar programs to increase patronage and revenue.
Operators in this industry run and manage art galleries and museums across Australia. The industry also includes businesses that operate historic houses.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.