The Apple, Pear and Stone Fruit Growing industry is a longstanding part of the Australian economy. Over the past five years, growers have dealt with extreme weather patterns, water shortages, difficult trading conditions and unfavourable exchange rate movements. Furthermore, falling demand from fruit processors has forced growers to seek other markets, including wholesalers, supermarkets and, to a lesser extent, export markets. Industry revenue is projected to post annualised growth of 2.4% over the five years through 2014-15, to reach $1.09 billion. However, this growth is due to a low base year in 2009-10, rather than a strong performance by the industry over the period.
Producers in the industry grow and harvest pome fruit and stone fruit. Pome fruit contains seed chambers and an outer flesh. Stone fruit are also fleshy but have a hard stone at their core that surrounds the seed.
The report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecast, growth rates and an analysis of the industry key players and their market shares.