Title:

IN BRIEF: Qantas global ad campaign.

Price:$9.95
Publication Date:May 08, 2008
Source:Marketing Week
Word Count:25
Company(ies):QANTAS AIRWAYS LTD
Geographic Region:Australia (AUS), Australia & New Zealand (AUN), Australia & New Zealand (AUNX), European Union (EUCX), Pacific Rim (PARX), United Kingdom (UNK), Western Europe (WEEX)
Industry(ies):Airline, Transportation, Travel & leisure
Format:HTML HTML
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Business & Management Practices®

The Business & Management Practices ® (BaMP) database contains information dealing with the processes, methods and strategies of managing a business. BaMP coverage focuses on those source publications that deal with management issues or business methodology from a practical approach. The database includes abstracts and full text of articles, and is enhanced with rich indexing that enables highly specific retrieval of relevant articles.

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