Turkey Consumer Electronics Report - Business Monitor International - Industry Reports

Turkey Consumer Electronics Report

Turkey Consumer Electronics Report - Business Monitor International - Industry Reports
Turkey Consumer Electronics Report
Published Aug 27, 2016
65 pages — Published Aug 27, 2016
Price US$ 1,295.00  |  Buy this Report Now

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Abstract:

We forecast Turkey s consumer electronics market will perform better in ---- compared to ----, primarily as a result of slower lira depreciation against the US dollar. However, as a result of the attempted coup in July ---- and the subsequent government response, the downside risk is elevated and so the forecast could be subject to revision in the coming months. ...The computer hardware and AV segments are again forecast to underperform in ----, as a result of both economic and product factors. Lira depreciation is a bigger drag on these segments where price sensitivity is higher and narrow margins for vendors and retailers mean cost increases will have to be passed on to a greater extent. Meanwhile on the product side the cannibalisation of tablet and digital camera demand by smartphones will again be a negative, as was the case in ----. ...Meanwhile on the product side the cannibalisation of tablet and digital camera demand by smartphones will again be a negative, as was the case in ----. This contrasts with the mobile handset market where the rollout of -G services in Turkey is an upgrade trigger, especially in the highest-value part of the market, and will help to offset the underlying deceleration as potential first-time smartphone buyer numbers fall.

...Computer Hardware Sales: Tablet spending is being cannibalised by phablets, and although hybrid notebooks offer vendors growth opportunities, our core outlook is for overall computer hardware spending to contract at a CAGR of --.- over ---------. AV Sales: Ultra-HD TV set upgrades should boost the segment as unit prices decline and trigger upgrades, but digital camera and mp- player cannibalisation will still be a drag. ...Computer Hardware Sales: Tablet spending is being cannibalised by phablets, and although hybrid notebooks offer vendors growth opportunities, our core outlook is for overall computer hardware spending to contract at a CAGR of --.- over ---------. AV Sales: Ultra-HD TV set upgrades should boost the segment as unit prices decline and trigger upgrades, but digital camera and mp- player cannibalisation will still be a drag. The market is forecast to expand at a CAGR of -.- over ---------. Handset Sales: We forecast a CAGR of -.- over --------- to USD-.--bn, but with growth decelerating throughout the forecast period. Upgrades to -G smartphones will be a boost in ----, but over the medium term smartphone market saturation will see spending growth slow.

...BMI View: The consumer electronics market, defined as the addressable market for computing devices, mobile handsets and video, audio and gaming products, is forecast to expand at a CAGR of just -.- over ---------. The attempted coup resulted in a downgrade to our forecast in the Q- update, and has raised uncertainty in what was already a mixed outlook for the operating environment. ...

  
Source:
Document ID
2040-9575
Country
Industry
Format:
PDF Adobe Acrobat
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Business Monitor International - Industry Reports—Established in 1984, Business Monitor International is a leading online publisher of specialist business information on global emerging markets. Business Monitor's range of quarterly services covers political risk, finance, macroeconomic performance, outlook and forecast, industry sectors and the business operating environment. Each Industry Report has been researched at source, and features latest-available data covering production, sales, imports and exports; 5-year industry forecasts through end-2012; company rankings and competitive landscapes for multinational and local manufacturers and suppliers; and analysis of latest industry developments, trends and regulatory changes.

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MLA:
Business Monitor International - Industry Reports. "Turkey Consumer Electronics Report" Aug 27, 2016. Alacra Store. Dec 04, 2016. <http://www.alacrastore.com/storecontent/Business-Monitor-International-Industry-Reports/Turkey-Consumer-Electronics-Report-2026-996>
  
APA:
Business Monitor International - Industry Reports. (2016). Turkey Consumer Electronics Report Aug 27, 2016. New York, NY: Alacra Store. Retrieved Dec 04, 2016 from <http://www.alacrastore.com/storecontent/Business-Monitor-International-Industry-Reports/Turkey-Consumer-Electronics-Report-2026-996>
  
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