Poland Information Technology Report - Business Monitor International - Industry Reports

Poland Information Technology Report

Poland Information Technology Report - Business Monitor International - Industry Reports
Poland Information Technology Report
Published Aug 13, 2016
73 pages — Published Aug 13, 2016
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Abstract:

BMI expects Polish IT market spending growth will accelerate to -.- in ----, with total spending of PLN--.-bn forecast. Software and IT services spending growth is expected to remain broadly stable in ----, but hardware segment dynamics should improve markedly. ...Software and IT services spending growth is expected to remain broadly stable in ----, but hardware segment dynamics should improve markedly. There is pent-up demand in the hardware segment after zloty depreciation exacerbated an existing squeeze in the hardware segment from product cycles in ---- by eroding household purchasing power for imported devices, resulting in deferred spending and substitution for cheaper models. This was in addition to a decline in tablet volumes in the wake of the initial boom and pressure on desktop and notebook sales after replacement demand was concentrated in ---- by the withdrawal of Microsoft support for XP. PC demand should stabilise in ---- despite a further squeeze on from zloty depreciation against the US dollar, with the magnitude expected to be much smaller, and product cycles becoming more favourable. ...There is pent-up demand in the hardware segment after zloty depreciation exacerbated an existing squeeze in the hardware segment from product cycles in ---- by eroding household purchasing power for imported devices, resulting in deferred spending and substitution for cheaper models. This was in addition to a decline in tablet volumes in the wake of the initial boom and pressure on desktop and notebook sales after replacement demand was concentrated in ---- by the withdrawal of Microsoft support for XP. PC demand should stabilise in ---- despite a further squeeze on from zloty depreciation against the US dollar, with the magnitude expected to be much smaller, and product cycles becoming more favourable.

...BMI View: We expect IT spending growth in Poland will return in ---- and then accelerate throughout the medium term, as a stronger economic environment filters through to enterprise sentiment and investment. Meanwhile, after zloty depreciation and product cycles contributed to a hardware segment contraction in ----, we expect demand to bounce back, with particularly strong growth in USD terms as a result of zloty appreciation forecast to take place throughout ---------. ...BMI View: We expect IT spending growth in Poland will return in ---- and then accelerate throughout the medium term, as a stronger economic environment filters through to enterprise sentiment and investment. Meanwhile, after zloty depreciation and product cycles contributed to a hardware segment contraction in ----, we expect demand to bounce back, with particularly strong growth in USD terms as a result of zloty appreciation forecast to take place throughout ---------. It is, however, software and services that we expect to outperform, with demand for cloud delivered enterprise applications and infrastructure services expected to be areas of outperformance in the medium term. ...It is, however, software and services that we expect to outperform, with demand for cloud delivered enterprise applications and infrastructure services expected to be areas of outperformance in the medium term. Our forecast envisages a CAGR of -.- --------- to PLN--.-bn in ----.

...Computer Hardware Sales: PLN--.-bn in ---- to PLN--.-bn in ----, a compound annual growth rate (CAGR) of -.- . Pent-up demand and zloty appreciation present upside for PC sales, but replacement cannibalization by increasingly powerful smartphones. ...

  
Source:
Document ID
1750-5119
Country
Industry
Industry
Format:
PDF Adobe Acrobat
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Business Monitor International - Industry Reports—Established in 1984, Business Monitor International is a leading online publisher of specialist business information on global emerging markets. Business Monitor's range of quarterly services covers political risk, finance, macroeconomic performance, outlook and forecast, industry sectors and the business operating environment. Each Industry Report has been researched at source, and features latest-available data covering production, sales, imports and exports; 5-year industry forecasts through end-2012; company rankings and competitive landscapes for multinational and local manufacturers and suppliers; and analysis of latest industry developments, trends and regulatory changes.

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MLA:
Business Monitor International - Industry Reports. "Poland Information Technology Report" Aug 13, 2016. Alacra Store. Dec 02, 2016. <http://www.alacrastore.com/storecontent/Business-Monitor-International-Industry-Reports/Poland-Information-Technology-Report-2026-221>
  
APA:
Business Monitor International - Industry Reports. (2016). Poland Information Technology Report Aug 13, 2016. New York, NY: Alacra Store. Retrieved Dec 02, 2016 from <http://www.alacrastore.com/storecontent/Business-Monitor-International-Industry-Reports/Poland-Information-Technology-Report-2026-221>
  
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