Morocco Food and Drink Report - Business Monitor International - Industry Reports

Morocco Food and Drink Report

Morocco Food and Drink Report - Business Monitor International - Industry Reports
Morocco Food and Drink Report
Published Aug 27, 2016
56 pages — Published Aug 27, 2016
Price US$ 1,295.00  |  Buy this Report Now

About This Report

  
Abstract:

Our Middle East and North Africa (MENA) Country Risk team maintains subdued private consumption growth forecasts for Morocco in ----, as the country s economy will be severely impacted by the collapse in agricultural production. The current drought in Morocco does not seem to be ending, and is having a dramatic impact on the all-important agricultural sector. ...Although the government has set up an aid plan to support agriculture, we believe that this will not be sufficient to successfully compensate for the fall in household income. In addition, the Moroccan government is pursuing fiscal austerity - which already included the end of food subsidies in the country - which will limit public spending available to support household consumption. On the upside, Moroccan consumers will continue to benefit from low inflation - on the back of low global oil prices - and by an uptick in remittances. ...On the upside, Moroccan consumers will continue to benefit from low inflation - on the back of low global oil prices - and by an uptick in remittances. Nonetheless, this will not compensate for the fall in purchasing power.

...North Africa has a favourable demographic and socio-economic profile, with already large and growing population numbers increasingly concentrated in urban centres. The share of food in terms of total household expenditure will remain at a high level for the foreseeable future. The regional food and drink industry is under-developed, providing opportunities for importers of premium and value-added processed products. North Africa provides multinationals with a low-cost production base for exports within the continent, as well as access to the large regional market. Local players can benefit from joint ventures with foreign companies. ...Soft drinks also enjoy considerable popularity thanks to the region s hot climate and sizeable tourism industry. Low degree of market saturation, with numerous small-scale independent retailers dominating the grocery market.

...The unsaturated and fragmented food and drink industry provides plenty of entry opportunities for larger global players, through organic expansion and acquisitions. The gradual improvement of purchasing power will provide a base for premiumisation, as well as opportunities to launch novel products. ...

  
Source:
Document ID
2049-0267
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Business Monitor International - Industry Reports—Established in 1984, Business Monitor International is a leading online publisher of specialist business information on global emerging markets. Business Monitor's range of quarterly services covers political risk, finance, macroeconomic performance, outlook and forecast, industry sectors and the business operating environment. Each Industry Report has been researched at source, and features latest-available data covering production, sales, imports and exports; 5-year industry forecasts through end-2012; company rankings and competitive landscapes for multinational and local manufacturers and suppliers; and analysis of latest industry developments, trends and regulatory changes.

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MLA:
Business Monitor International - Industry Reports. "Morocco Food and Drink Report" Aug 27, 2016. Alacra Store. Dec 11, 2016. <http://www.alacrastore.com/storecontent/Business-Monitor-International-Industry-Reports/Morocco-Food-and-Drink-Report-2026-1441>
  
APA:
Business Monitor International - Industry Reports. (2016). Morocco Food and Drink Report Aug 27, 2016. New York, NY: Alacra Store. Retrieved Dec 11, 2016 from <http://www.alacrastore.com/storecontent/Business-Monitor-International-Industry-Reports/Morocco-Food-and-Drink-Report-2026-1441>
  
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