Report title: The State Of Point-Of-Sale Systems
from Forrester
22 page (5123 word) report published Nov 18, 2009

Price $749.00 available for immediate download
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Retail IT is challenged to support new cross-channel offerings and the ability to sell services and merchandise not provided in the store itself. It also needs to support rapid innovation in point-of-sale (POS) peripherals and the promise of more direct-to-consumer promotion in stores. Retail CIOs must recruit the heads of business functions to help define the requirements of next-generation POS that can deliver Experience-Based Differentiation and integrate Social Computing with in-store experiences. The business case for POS replacement should be based on improved capabilities to deliver upsell and cross-sell recommendations that lift average order value and generate repeat visits through integration with enterprise apps like loyalty or order management and with in-store direct-to-consumer promotion.

Report Type: Trends
Source: Forrester Research, Inc.
Author: George Lawrie
Subtitle: Retail CIOs Around The World Expect POS To Become More Strategic
Contributors:  Sharyn Leaver; Varun Sedov
Primary Role: CIO
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