Forrester Forrester Research identifies and analyzes emerging trends in technology and their impact on business. Forrester provides companies with rigorous research, practical ideas, and objective guidance to help them thrive on technology change. Research topics include Automotive, Financial Services, Healthcare, IT Security and Spending, and Media and Entertainment, to name a few.
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Month of 2008-01-01:
Name Date
Forrester TechRadar™: Enterprise-Class Mobile Devices And Management Solutions, Q1 2008 Forrester TechRadar™: Enterprise-Class Mobile Devices And Management Solutions, Q1 2008 2008-01-31
IT Infrastructure & Operations Professionals Includes a Forrester TechRadar? EXECUTIVE SUMMARY Today...how and where they work. As mobile networks become more ubiquitous...control over all mobile assets. As our TechRadar analysis shows, hardware...with new wireless standards, such as ###.##n and WiMAX, and
How To Manage Multiple Telecom Services Providers How To Manage Multiple Telecom Services Providers 2008-01-31
the majority of enterprises towards a mixed approach to telecom services...right.? ? Most large firms have a prime tier-one service provider...Usually, these firms contract with a tier-one network operator for...companies buy telecom services regionally. A growing phenomenon witnessed by Forrester
The Forrester Wave™: Enterprise Open Systems Virtual Tape Libraries, Q1 2008 The Forrester Wave™: Enterprise Open Systems Virtual Tape Libraries, Q1 2008 2008-01-31
IT Infrastructure & Operations Professionals Includes a Forrester Wave? EXECUTIVE SUMMARY Forrester...market EMC continues to have a very competitive VTL. Quantum shows...Quantum shows substantial promise with a VTL that supports both pre...of the strongest product strategies as it transforms itself into a heterogeneous data protection vendor. Sun
Optimize Consulting Delivery By Applying Industry And Domain Skills Strategically Optimize Consulting Delivery By Applying Industry And Domain Skills Strategically 2008-01-31
technical, domain, and industry. Finding a consultant with one of these...mind getting all three in a single package. So how should...they rely heavily on both a provider?s experience in their...s experience in their industry as well as domain knowledge, the expertise in
Search Engine Optimization Starts With Good Site Design Search Engine Optimization Starts With Good Site Design 2008-01-31
Marketing Professionals EXECUTIVE SUMMARY Optimizing a site for good rankings within...related content, simple navigation, and a site experience that is worth...seeking small fixes before mandating a site overhaul. SEARCH ENGINE OPTIMIZATION...search engine optimization (SEO) ? developing a site?s content and architecture
CEP Adoption Is Broader, Deeper, And More Business-Driven Than IT May Expect CEP Adoption Is Broader, Deeper, And More Business-Driven Than IT May Expect 2008-01-31
complex event processing (CEP) is a natural extension of IT activities...point of view) exist, such as those that are directly emitted...they are used to run a business. The result? IT will...August ####, Forrester defined CEP as follows: Complex event processing automatically
Microsoft Will Make Small Acquisitions Microsoft Will Make Small Acquisitions 2008-01-31
Microsoft has focused on being a platform vendor that an ecosystem...ROLE LIMIT ITS ACQUISITIONS In a related report about consolidation trends...conflict with its ecosystem focus ? a strategy Forrester doesn?t expect...expect to change. Microsoft Serves As The Arms Dealer To All
EDS Reenters The Applications Consulting Market With SAP EDS Reenters The Applications Consulting Market With SAP 2008-01-31
Strategy Professionals EXECUTIVE SUMMARY After a long hiatus, Electronic Data Systems...the applications consulting market via a newly announced partnership with SAP...last year?s sale of A.T. Kearney and the ####...practice. Is this new deal a signal that EDS is aiming
Case Study: 1 Million Strong For Absa Case Study: 1 Million Strong For Absa 2008-01-31
African bank Absa Group faced a big obstacle: It was the...quickly and decisively, settling upon a multifaceted approach to Internet banking...all of its banking customers. As a result, nearly # million South...SITUATION: INTERNET BANKING FRAUD HITS A LEADING SOUTH AFRICAN BANK Absa
What's The Right Pricing Model For Your New Consulting Or Systems Integration Project? What 2008-01-31
Professionals EXECUTIVE SUMMARY There are a number of different strategies for...the project and business benefits as two components that are only...the day, out to make a profit. How the provider is...SI engagements. Although there are as many permutations of pricing structures
The 2008 European Web Design Vendor Survey The 2008 European Web Design Vendor Survey 2008-01-31
beginning the process of hiring a new interactive design agency can...we discovered two interesting trends: a startling growth rate ? both in...## agencies indicated less than a ##% increase or declining revenues...# # # # Not a single agenc y repor te
The Five Top Challenges Information And Knowledge Managers Must Master In 2008 The Five Top Challenges Information And Knowledge Managers Must Master In 2008 2008-01-30
or new market trends, such as the recent consolidation in business...ever-changing organizational dynamics ? like a new CIO, an acquisition, or...new CIO, an acquisition, or a new strategic direction for the...on multiple research efforts, including a survey of ## records managers
Consolidating Java Workloads On System Z Consolidating Java Workloads On System Z 2008-01-30
that makes this compelling is a specialty engine called an IBM...business database environment. It provides a more cost-effective, specialized z...SPECIALTY ENGINE ? WORKLOAD OPTIMIZATION ON A BUDGET The integrated for Linux...Linux (IFL) specialty engine created a strong business case for the
What Industry Marketers Need To Know Before Going Global What Industry Marketers Need To Know Before Going Global 2008-01-30
market conditions matter, too, posing a challenge for tech marketers and...consulting directors trying to articulate a clear industry strategy. Forrester recently...foundational elements are necessary to a successful industry strategy and discussed...and, over time, establishing reputations as specialists to the industries in
Canadian Organizations Lead In Privacy Canadian Organizations Lead In Privacy 2008-01-30
designate their heads of IT as responsible for privacy efforts, but...responsible for privacy efforts, but a striking ##% of German corporations...##% of German corporations employ a chief privacy officer. When questioned...to follow best practices such as creating a formal privacy program, including more
Don't Throw Away That Corporate Taxonomy Just Yet! Don 2008-01-30
EXECUTIVE SUMMARY Social tagging is a popular approach to organizing and...and finding digital content ? such as Web pages, videos, and photos...on the Web. Useful on a personal level, social tagging can...puzzle, but it?s not a substitute for formal classification. FORMAL
Web 2.0 Pure Plays Might Be The Right Answer For Your Organization Web 2.0 Pure Plays Might Be The Right Answer For Your Organization 2008-01-30
space, but while they react, a host of small vendors are...KM pros) are faced with a new and fundamentally different landscape...seeing business value and consider a strategy for implementing Web #...Web #.# to be a priority (see Figure #). #
Humanizing Direct-To-Consumer Marketing Humanizing Direct-To-Consumer Marketing 2008-01-30
consumer (DTC) pharmaceutical marketing has a bad image, one that hampers...bring humanity to efforts, such as Social Computing, customer experience strategies...and personas. DTC MARKETING NEEDS A HUMAN TOUCH At this year...Why were they holding up a mirror? Simply put, DTC?s
IBM Will Be The Most Aggressive Buyer Of Apps IBM Will Be The Most Aggressive Buyer Of Apps 2008-01-30
EXECUTIVE SUMMARY IBM has been a regular buyer of software vendors...vendors over the years, with a tendency to keep those software...to keep those software products as distinct and separately supported product...ACQUIRED QUASI-APPLICATION SOFTWARE In a related report about consolidation trends
Germany Is A Complex But Lucrative Market For Indian Services Firms Germany Is A Complex But Lucrative Market For Indian Services Firms 2008-01-30
European, or global multinational firms as the conduit for their offshore...offshore model is more of a struggle for non-English-speaking...of outsourcing maturity. Germany is a particularly difficult market for the...to be much more of a problem in Germany than in
The Banking Industry Is Using Video To Better Meet Customer Needs The Banking Industry Is Using Video To Better Meet Customer Needs 2008-01-30
portfolios. The driving forces are a desire to differentiate themselves from...use of the Internet, and a higher cross-sell rate with...Personnel Ease the Transition To A Remote Banker Mobile Devices And...Steps To Follow To Create A Successful Remote Banking Experience RECOMMENDATIONS
Vista Early Adopter Research Trends Vista Early Adopter Research Trends 2008-01-29
consumer adoption data allows for a first look at Vista adoption...due to confounding variables such as consumer self-selection, natural PC...Usage Vista Early Adopters Look A Lot Like XP Users . . . . . . But...I Get It: Vista?s A Cool Application Platfor m ? December
SAP Will Return To Mostly Organic Growth SAP Will Return To Mostly Organic Growth 2008-01-29
vendors. However, SAP will be a more active acquirer of midsize...but it will not make a counter-bid for BEA Systems...WITH ONE BIG EXCEPTION In a related report about consolidation trends...ecosystems and focused on being a supplier in the value-added
Japanese Consumers Need Better Online Forms Japanese Consumers Need Better Online Forms 2008-01-29
Many online scenarios finish with a customer completing a form. Yet form completion rates...Forms Right RECOMMENDATIONS Design Forms As Processes NOTES & RESOURCES Forrester examined...Nifty, Rakuten, and Toyota Rent A Car. Related Research Documents ? Japanese...Better Online Forms Design Forms As Processes That Enable Customers To
The Forrester Wave: Transportation Management Solutions, Q1 2008 The Forrester Wave: Transportation Management Solutions, Q1 2008 2008-01-29
Business Process & Applications Professionals Includes a Forrester Wave? EXECUTIVE SUMMARY To...in the modern supply chain, a new breed of transportation management...modes and many languages at a reasonable cost. Forrester evaluated leading...evaluated leading TMS vendors in a product evaluation across ### criteria
Oracle Will Be An Active But Targeted Acquirer Oracle Will Be An Active But Targeted Acquirer 2008-01-29
SUMMARY While Oracle has been a highly visible and active purchaser...its many acquired products on a common code base. Oracle will...three years. ORACLE HAS BEEN A DRIVER IN RECENT MARKET CONSOLIDATION...IN RECENT MARKET CONSOLIDATION In a related report about consolidation trends
The Last Hurrah For Big Software Acquisitions The Last Hurrah For Big Software Acquisitions 2008-01-29
purchase of Cognos will initiate a new wave of high-profile...Business apps professionals can relax a bit, though, because we think...conventional wisdom is wrong. In a global software market that is...small-scale acquisitions to continue as IBM, Microsoft, Oracle, and SAP
The Forrester Wave™: SOA Service Life-Cycle Management, Q1 2008 The Forrester Wave™: SOA Service Life-Cycle Management, Q1 2008 2008-01-28
For Enterprise Architecture Professionals Includes a Forrester Wave? EXECUTIVE SUMMARY Forrester...cycle management needs but with a somewhat narrower assortment of value...Service Life-Cycle Management Is A Major Enabler Of SOA Solutions...SOA Solutions Are Evolving Toward A Broader Audience, Come Primarily From
Forrester's Best Practices Framework For Outsourcing Deal Assessment Forrester 2008-01-28
This frustration is exacerbated by a lack of support to help...improve ? services deals. It employs a transparent and rigorous methodology to...Assess Deal Health Go Beyond A Price Benchmark Business Management Capability...X-Ray is based on a synthesis of findings from multiple
Top Consumer Broadband Trends For 2008 Top Consumer Broadband Trends For 2008 2008-01-28
only #.# million households. As penetration reaches the market saturation...more symmetrical services will fuel a new wave of user-generated...dial-up penetration but at a slower rate than ####. We...dial-up connections. # But as the broadband market nears saturation
Top Enterprise Web 2.0 Predictions For 2008 Top Enterprise Web 2.0 Predictions For 2008 2008-01-25
networking within the enterprise, was a growing force in enterprise software...to gain importance in #### as an increasing number of firms...long-standing information worker problems. As a result, Forrester expects to see...collaboration and productivity market with a bang in ####, capturing much
The State Of Enterprise Software Adoption: 2007 To 2008 The State Of Enterprise Software Adoption: 2007 To 2008 2008-01-25
#.#, open source, software- as-a-service (SaaS), and service-oriented...And Web #.# Software-As-A-Service Platform Software And SOA...the senior-most executives in a line of business. ? Industry. We...for the third year in a row will be improving integration
Building An Effective Vendor Management Office Building An Effective Vendor Management Office 2008-01-25
management capabilities, specifically in building a vendor management office (VMO). These...office (VMO). These efforts represent a key part of firms? strategy...Vendor management no longer represents a contracting function in procurement; rather...PERIOD OF ?ACTIVIST SOURCING? Just as an ironclad prenuptial agreement will
Executive Q&A: Mobile Site Reviews Executive Q&A: Mobile Site Reviews 2008-01-25
or communicating with friends from a mobile Web site or application...capabilities of mobile phones require a channel-specific approach to design...about this methodology. How Is A Mobile Site Different From A Web Site? Mobile Web sites...can access sites designed for a desktop or laptop computer, many
Understanding The US Video Game Player Understanding The US Video Game Player 2008-01-25
Real Opportunity Women Buy Almost As Many Games As Men Do Boomers Game, Too...Survey, Q# ####. This was a mail-based survey of #...### US and Canadian households as well as individuals ages ## and older...Game Player It?s Not As Simple As Focusing On Young Men by
Expediting The Services Sourcing Process With Master Services Agreements Expediting The Services Sourcing Process With Master Services Agreements 2008-01-25
of IT services. In response, a growing number of sourcing teams...place, client and supplier have a contractual foundation upon which individual...issued. However, clients should take a structured approach to deciding when...use of preferred provider relationships as a way to expedite the services
Best Metrics For Java Server Performance Best Metrics For Java Server Performance 2008-01-24
Java. The second, SPECjAppServer####, is a multi-tier benchmark for measuring...#. Why is the SPECjbb#### a comprehensive performance benchmark in measuring...AN EFFECTIVE PERFORMANCE BENCHMARK METRIC? A performance benchmark can only have...customer workload environment and if a large enough group of server
Toward A Next-Generation Services Sourcing Process: Making RFPs More Interactive Toward A Next-Generation Services Sourcing Process: Making RFPs More Interactive 2008-01-24
Day January ##, #### Toward A Next-Generation Services Sourcing Process...flaws, the RFP process remains a useful mechanism for guiding the...guiding the services sourcing process ? a sentiment confirmed by our research...Value When Buying Services Toward A Next-Generation Services Sourcing Process
Defining SOA Service Life-Cycle Management Defining SOA Service Life-Cycle Management 2008-01-24
service life-cycle management is a fundamental SOA governance activity. The...Succes s ? October ##, #### ? A Taxonomy Of Service Types For...Of Service Types For SO A ? October ##, #### January ##...Service Life-Cycle Management Understanding A Core SOA Governance Process by
The Forrester Wave: Information-As-A-Service, Q1 2008 The Forrester Wave: Information-As-A-Service, Q1 2008 2008-01-23
#### The Forrester Wave?: Information- As-A-Service, Q# #### by Noel...For Enterprise Architecture Professionals Includes a Forrester Wave? EXECUTIVE SUMMARY Forrester...Forrester evaluated leading enterprise information-as-a-service (IaaS) vendors across ##...TABLE OF CONTENTS IaaS Has A Flexible Architecture That Can Benefit
Trends 2008: Applications Licensing And Pricing Trends 2008: Applications Licensing And Pricing 2008-01-23
complexity, soaring maintenance costs, and a lack of flexibility and alignment...for them and their clients, a number have made progress by...oriented architecture (SOA) and software-as-a-service (SaaS) will be the...will be the impetus behind a shift in how firms view
Which Service Provider Is Right For Your Supply Chain Project? Which Service Provider Is Right For Your Supply Chain Project? 2008-01-23
C-level agenda. However, choosing a service provider can be a risky decision as many companies report missed expectations...avoid disappointment, buyers must select a consultancy that closely matches their...DRIVE DEMAND FOR SCM CONSULTANTS As companies look to source and...their supply chains can be a source of competitive differentiation, add
How To Pick The Right BI Service Provider How To Pick The Right BI Service Provider 2008-01-23
SUMMARY The skills required for a business intelligence (BI) implementation are...BI services firms should use a tailored checklist to highlight those...proven ability to execute, with a special focus around data governance...platform specialization. BI is never a project, but rather a journey, so pick the partners
SRM Needs Services To Succeed SRM Needs Services To Succeed 2008-01-22
part of storage end users. A big part of this low...It has become something of a paradox, with firms desperate for...has the potential to take a big step forward in SRM...IBM is likely to offer as a result of this deal. SRM
Amdocs Is Positioned For Success In The NGOSS World Amdocs Is Positioned For Success In The NGOSS World 2008-01-22
provides telecom market players with a set of methodologies to design...business support systems (OSS/BSS). A major focus of NGOSS is...services, which are required within a highly dynamic market. Forrester believes...the current strengths and weaknesses as well as the opportunities and threats (SWOT
European Financial Services Architecture Shows Clear Strategic Direction European Financial Services Architecture Shows Clear Strategic Direction 2008-01-22
their strategies: #) there is a clear top group of strategic...On Its Own Strategy Supports A Balanced Approach To Next-Generation...## technology decision- makers, such as enterprise architects, at financial services...January ##, #### ? Application Infrastructure: A Winning Tri o ? June ##
MNCs Will Embrace IP Convergence In 2008 MNCs Will Embrace IP Convergence In 2008 2008-01-22
the desire of firms with a growing international customer base and...companies say they?re facing a sharp uptick in demand by...within their organizations to migrate as many of their international sites...many of their international sites as possible off of more expensive
Generational Workforce Strategies: Suggestions For Coping Generational Workforce Strategies: Suggestions For Coping 2008-01-22
Millennials, who demand more of a work-life balance. UNDERSTAND THE...War II, and its aftermath. As a result, they know how to...entire working life. They have a strong work ethic and are...Boomers fought for workforce changes. A lot of the rights and
European Online Youth And Virtual Worlds European Online Youth And Virtual Worlds 2008-01-22
launching ?soon,? will #### be a breakthrough year for youth-centric...for youth-centric virtual worlds? As with any application targeted at...take care to ensure a secure, safe, and friendly environment...can interact ? are developing at a phenomenal pace. # Since Forrester
Professional Survey Takers: Still A Threat! Professional Survey Takers: Still A Threat! 2008-01-22
offline panel. This gives us a view into these panelists? offline...who is likely to be a PST but that the problem...upfront. PST S ARE STILL A PROBLEM Almost three years ago...indicates that PSTs ? Forrester defines a PST as someone who takes more than
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