The Group's principal activity is to provide Internet services. The Advertising segment provides banner advertising, text advertising, mail advertising and listing advertising services. The Business Service segment provides services to corporate clients, excluding advertising companies. It provides services under the names Yahoo! Hot Jobs, Yahoo! Real Estate, Yahoo! Autos, Yahoo! Auction, Yahoo! Shopping, Yahoo! BB, Yahoo! Research, Business Express and Yahoo! Web Hosting. The Personal Service segment provides services under the names Yahoo! Auction, Yahoo! Premium and Yahoo! BB, which provides broadband access services, for individual clients. The operations are carried out through the following divisions: Advertising business; Business service and Personnel service.
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