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Business Description
Jollibee Foods Corporation is engaged primarily in the development, operation and franchising of quick service restaurants under the trade names Jollibee, Chowking, Greenwich, Red Ribbon, Yong He King, Hong Zhuang Yuan, Mang Inasal, Burger King, San Pin Wang and 12 Hotpot. The Company operates through three major operating businesses: Food Service, involved in the operations of quick service restaurants and the manufacture of food products; Franchising, involved in the franchising of the Company’s quick service restaurants store concepts, and Leasing, engaged in leasing store sites mainly to the Company’s independent franchisees. The other activities of the Company include manufacturing and property leasing in support of the quick service restaurant systems and other business activities. It operates a nationwide network of over 750 stores in Philippines.