The Company's principal activity is engaging in the sports marketing business. It gets relay broadcasting rights of sports events from Major League Baseball (MLB), Asian Football Confederation (AFC), Korea Basketball League (KBL), World Wrestling Entertainment (WWE), Korea Ladies Professional Golf Association (KLPGA) and Ultimate Fighting Championship (UFC), among others, and distributes to various television stations and media companies. It is also engaged in the marketing of sports event sponsorship and management of athletes.
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