The Group's principal activities are volume mail order and collectables retailing. Its is a multi-channel retailer, trading directly with its customers through catalogue promotions, press advertising and through the Internet. The Group offers five brands across three divisions: Gifts, which includes Flying Flowers, Garden which includes Gardening Direct and Garden Bird Supplies. The Entertainment, which includes Listen2 and Benham. Flying Flowers deals with delivered flowers and gifts to suit all budgets. Gardening Direct offers Jersey grown bedding plants and hardware which are directly despatched. Garden Bird Supplies offers food for all types of bird with supporting accessories. Listen2 offers audio books, music, films and television series on digital versatile disc.
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